DJ Sensations DJ Company-2008 Logo
DJ Sensations DJ Company- Fully Rebranded
Contact Us:
919.675.0113
Wednesday, October 2, 2013
What is BRANDING? How Does It Affect Your Business?
Branding is an important aspect to your business and that is why many companies spend a large amount of time on it. From their website, to the look and feel of the company, those are important aspects to the entire process. People often ask us "How did you choose the look of the company?" Our reply is this: "We are 5 1/2 years established and our target is upscale clientele. Therefore, we must brand ourselves in a way that shows WHO we're targeting and WHAT we're trying to accomplish or sell. When DJ Sensations DJ Company was established in 2008, we had a very bland logo. We felt our look became one that many did not remember after quite some time. Recently we decided to rebrand ourselves completely. The rebranding process included our new logo, new business cards, new shirts, new social media backgrounds and a fully redesigned website. People want CHANGE! After 5 years of our old logo, we began to feel as though many had forgotten about our business. There was not much change or upscale vibe to our look and having our 5 year plan allowed us to reconsider who we're targeting and how we want to present ourselves." Take a look at our old and new logos:
